Very private and public relations
(ONLINE)

Book Cover
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Author
Published
London : Thorogood, ©2008.
ISBN
9781854188359, 1854188356
Physical Desc
1 online resource (339 pages) : illustrations (some color), portraits (some color)
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Published
London : Thorogood, ©2008.
Format
ONLINE
Language
English
ISBN
9781854188359, 1854188356

Notes

Description
Annotation In Very Public and Private Relations, Jim Dunn takes us on a rollicking ride from poor boy growing up in a small town on the west coast of Scotland to the five-star lifestyle of a pioneer in travel PR. Along the way he tells us about his life as mommy's boy and his forbidden gay encounters on the "Love Train" home from Glasgow. Jim readily admits that he couldn't type, write or understand one end of PR from the other when he started, but that didn't stop him from creating the UK's leading travel and leisure PR consultancy over the next thirty years. This book is a tour de force account of Jim's life and work and is a fascinating insight into how the travel business matured into the multi-billion dollar industry we know today--from British Benidorm to Hong Kong, the Bahamas and beyond.
Local note
eBooks on EBSCOhost,EBSCO eBooks for FE/HE Collection (UK)

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