Robert Taylor

"A practical guide to preparing for, conducting, and evaluating the success of media interviews, this book is based on communications expert Robert Taylor's eight-step methodology for polished and confident interview delivery across a range of platforms--TV, radio, internet, and video. Taylor explains how to handle nerves, voice and body language, communicate in a crisis, answer unfair questions, know when to decline interviews, win over skeptical...

The main theme of the book is the globalisation of China's markets and Chinese business management in the context of ongoing reform at home and the country's growing global economic role. The Globalisation of Chinese Business includes contributions relating to a wide range of manufacturing and service sectors, encompassing such areas as foreign investment, state and private enterprise, human resource management, consumer culture and advertising, financial...

The Finite Element Method for Solid and Structural Mechanics is the key text and reference for engineers, researchers and senior students dealing with the analysis and modeling of structures, from large civil engineering projects such as dams to aircraft structures and small engineered components. This edition brings a thorough update and rearrangement of the book's content, including new chapters on: Material constitution using representative volume...